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Rotary now has sustainability as a new area of focus

Rob Edwards, a member of the Corrimal Rotary Club, Australia, has just launched Sustainable Social to help businesses such as resorts, cafés, and hotels market their green practices and services via social media, catching the eye of customers who care about the environment.


Rotary Clubs can join and attract new members by publicizing their environmental projects. The site has a fun video pitch to inspire clubs to start an environmental project.


3 things your club can do to immediately deliver on the new area of focus:

1. Have a club member be your sustainability representative and give a short monthly report sharing examples of Rotary sustainability activities.

2. Sponsor a member to join ESRAG (Environmental Sustainability Rotary Action Group) - it's only $US30. Their newsletter keeps your club up to date.

3. Two or more members meet at 8:00 AM on the 1st Saturday of each month and go for an hour walk to pick up some plastics. Two is a start - it will grow. Invite the community and likely you will gain new members. The key is to keep it simple and inviting.

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